Technology profile · Managed partner

Nexxen

Reviews are scoped by engagement type. Scores reflect only the dimensions that apply to how this vendor is actually bought in APAC.

Composite

—

No verified practitioner reviews yet

Pricing model: Not disclosed
Category: DSP
Engagement type: Managed partner
HQ: Not disclosed

View

Summary Full Detail

Full Detail adds: Capability detail (3) · Partner ecosystem (4) · Case study evidence notes (3) — further down this page.

What it is

Full-stack programmatic platform spanning data (Nexxen Discovery, real-time analysis of 3.4B daily content engagements), demand (Nexxen DSP), supply, measurement and creative (Nexxen Studio). Proprietary ACR TV data via an exclusive VIDAA smart-TV partnership in Australia, extended through 2030.

Financial standing

NEXN

NASDAQ and London Stock Exchange AIM (dual-listed)

Publicly traded

Formerly Tremor International / Taptica / Marimedia, renamed Nexxen following its 2022 merger. Dual-listed on both NASDAQ and London's AIM market, a real structural distinction from most peers in this library, which trade on a single exchange.

Check current market data ↗

For context only, not financial advice. Figures move daily, check the linked source for current data.

Rating dimensions · Managed partner

Account management: Be the first to rate this
Campaign performance: Be the first to rate this
Contract flexibility: Be the first to rate this
Scale across markets: Be the first to rate this
Support responsiveness: Be the first to rate this
Reporting quality: Be the first to rate this

These are the dimensions this vendor will be scored on. Nothing is scored until a verified practitioner submits one.

Product architecture

01Nexxen Discovery — real-time audience research, 3.4bn content engagements analysed daily
02Nexxen DSP — demand platform
03Nexxen ID — identity stitching across 24 million devices without third-party cookies
04Nexxen Studio — creative

Distinctive asset

Proprietary CTV measurement via an exclusive VIDAA smart-TV ACR partnership — 2.4 million TVs, confirmed Australia-only, extended through 2030.

Market coverage

Exclusive VIDAA smart-TV ACR data partnership confirmed Australia-only (2.4M TVs, extended through 2030). Do not extend this claim to other APAC markets.

Case studies

Financial institution, Singapore credit card acquisition

82% improvement in CPA over the campaign duration.

Vendor-reported, not independently verified

Visa, Malaysia World Cup campaign

1.32% CTR, 157,588 clicks, 11,965,321 impressions — versus a delivery goal of 11.74M impressions at 0.3% CTR, meaning actual CTR landed roughly 4.4x above the original goal.

Vendor-reported, not independently verified

Visa, travel-intent campaign

0.70% CTR, 6,497,107 impressions, 45,285 clicks.

Vendor-reported, not independently verified

Capability detail

3 channel-level capability breakdowns, each with a "so what" for planners.

Switch to Full Detail →

Partner ecosystem

4 named platform and measurement partnerships.

Switch to Full Detail →

Alternatives · DSP

Compare with alternatives →

Practitioner reviews

Be our first reviewer — earn a Founding Contributor badge

Nobody has filed a practitioner review of Nexxen yet, and Adkeen doesn't publish vendor-supplied scores to fill the gap. If you have run it in-market, your review becomes the first evidence other APAC buyers see — and the first reviewer of a profile is credited as a Founding Contributor.

Practitioner notes

Add a note

Short, practical context on Nexxen — pricing quirks, onboarding reality, who to ask for. New notes are reviewed by a moderator before they appear.

No notes yet.