ADKEEN

Technology profile · Self-serve

StackAdapt logoStackAdapt

Reviews are scoped by engagement type. Scores reflect only the dimensions that apply to how this vendor is actually bought in APAC.

Composite

—

No verified practitioner reviews yet

Pricing model
Not disclosed
Category
DSP
Engagement type
Self-serve
HQ
Not disclosed
View
SummaryFull Detail

Full Detail adds: Measurement detail (1) · Case study evidence notes (4) — further down this page.

What it is

Independent, self-serve programmatic DSP positioned around AI applied across the full campaign lifecycle: reach/targeting, creative production, and workflow. Ivy is the named AI-first workspace for campaign planning, execution and analysis, distinct from the media-buying engine itself. Holds a real, current partnership with OpenAI enabling advertising within ChatGPT.

Recent developments

External, dated reporting on this vendor — press, analyst and newsroom coverage, not vendor claims.

  • Won ADWEEK Tech Stack Award, CTV/OTT Product/Platform category

    · ADWEEK

    Second consecutive year winning an ADWEEK Tech Stack Award, following 2025's win in Buy-Side Programmatic. Entries scored by an external industry-expert jury, not a self-nominated or paid placement.

    Read more →

  • Named Strong Performer in Forrester Wave: Omnichannel Advertising Platforms, Q1 2026

    · Forrester (via Business Wire)

    Independent analyst evaluation, not a vendor-commissioned report. StackAdapt received the highest possible score in three criteria: self-serve capabilities, onboarding/training/support, and pricing flexibility and transparency. First time the company participated in this specific Forrester Wave category.

    Read more →

Funding & ownership

Privately held

Funding raised

$537M raised across 4 rounds (Seed plus three growth rounds).

Most recent investors

$235M round led by Ontario Teachers' Pension Plan, February 2025. Valued at $2.5B, confirmed unicorn status.

More detail ↗

Last checked 30 Aug 2026

For context only, not financial advice. Private funding data is self-reported or third-party compiled and may be incomplete.

Rating dimensions · Self-serve

Time to first value (days)
Awaiting evidence
Documentation quality
Awaiting evidence
Pricing transparency
Awaiting evidence
API and integrations
Awaiting evidence
Support responsiveness
Awaiting evidence
Reporting quality
Awaiting evidence

These are the dimensions this vendor will be scored on. Nothing is scored until a verified practitioner submits one.

Product architecture

  • 01Targeting — Page Context AI (targets based on the content a user is actively consuming, not just historical profile), Audiences built from real browsing behaviour, and vertical-specific signal sets such as Travel Graph (real-time travel intent: destinations, flights, hotels, attractions, demographics, purchase behaviour, traveller value/type).
  • 02Creative — Creative Builder (brand-compliant display ads generated in minutes), AI Video Builder (production-ready video and CTV creatives), Dynamic Creative Optimisation (automatic personalisation using feeds, triggers and business rules), and Creative Intelligence (turns creative performance signals into actionable improvements in real time, not just a static report).
  • 03Ivy — a named AI-first workspace for campaign planning, execution and analysis, distinct from the DSP's bidding/delivery engine. Stated capabilities include: building a strategy directly from an RFP, analysing performance (last-touch conversions across the advertiser), optimising a live campaign with grounded recommendations, comparing two campaigns to find what's driving a performance gap, explaining pacing issues, and explaining a specific discrepancy in frequency or conversions.
  • 04ChatGPT Ads — a real, current partnership with OpenAI enabling advertising within ChatGPT, positioned as a new high-intent placement layer during AI-assisted research and decision-making rather than passive social discovery. Vendor-cited ChatGPT scale: 900M+ weekly active users globally, 2 billion+ prompts processed daily, roughly 10% of the world's population.

Case studies

APAC Travel vertical (multiple advertisers, cross-market)

25M+ impressions, 62K+ total visits, CTR 138% versus the travel category benchmark, a stated 13x uplift in attributed destination-visitation measurement.

Vendor-reported, not independently verified

Accor (Meeting Planner / B2B), "Let's Make it Rewarding"

300 meeting-venue bookings, 200+ signups, +118% improvement in engagement rate, 50% lower cost-per-lead, sourced from 34+ Hyatt properties.

Vendor-reported, not independently verified

Hong Kong Tourism Board

-80% reduction in CPC, +61% ROAS, and a stated improvement in average time on site, exact figure not clearly legible in the source material and not restated here with false precision.

Vendor-reported, not independently verified

Finance vertical (named advertiser not legible in source material)

23% engagement rate achieved, alongside a stated higher conversion rate comparison against another platform that was not clearly legible enough in the source material to cite with confidence.

Vendor-reported, not independently verified

Measurement detail

1 measurement definitions and what they mean in practice.

Switch to Full Detail →

Alternatives · DSP

Compare with alternatives →

Practitioner reviews

No verified practitioner reviews yet — be the first

Adkeen doesn't publish vendor-supplied scores. StackAdapt stays unscored until a practitioner who has actually run it in-market files a review, and every review is checked before it appears here.

Practitioner notes

Add a note

Short, practical context on StackAdapt — pricing quirks, onboarding reality, who to ask for. Notes post immediately and are visible to everyone.

No notes yet.