Technology profile · Managed partner
SeenThis
Reviews are scoped by engagement type. Scores reflect only the dimensions that apply to how this vendor is actually bought in APAC.
Composite
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No verified practitioner reviews yet
- Pricing model
- Not disclosed
- Category
- Video, CTV & Emerging Media
- Engagement type
- Managed partner
- HQ
- Not disclosed
Full Detail adds: Case study evidence notes (3) — further down this page.
What it is
Video advertising technology built on adaptive bitrate streaming: video is broken into segment-by-segment pieces and streamed rather than downloaded, with quality and data optimised per segment for the user's actual device and connection. The core pitch is display-inventory economics with premium-video quality, no file-size limits, instant loading, avoiding the CPM premium of dedicated video/out-stream inventory. Offered across three activation models: Media (fully managed, guaranteed KPI delivery), Marketplace (curated DealID activated through the client's own DSP), and Streaming Technology (pure tech access licensed into an existing DSP workflow, no change to how the trading team already operates).
Funding & ownership
Funding raised
$19.1M from investors including Aligned Ventures, QNTM, Mtgx Mediafactory, La Maison des startups, and VentureOut.
Last checked 30 Aug 2026
For context only, not financial advice. Private funding data is self-reported or third-party compiled and may be incomplete.
Rating dimensions · Managed partner
- Account management
- Awaiting evidence
- Campaign performance
- Awaiting evidence
- Contract flexibility
- Awaiting evidence
- Scale across markets
- Awaiting evidence
- Support responsiveness
- Awaiting evidence
- Reporting quality
- Awaiting evidence
These are the dimensions this vendor will be scored on. Nothing is scored until a verified practitioner submits one.
Product architecture
- 01Adaptive streaming delivery — video streamed rather than downloaded, segment-by-segment quality and data optimisation matched to each user's real device, browser and connection. Vendor-cited: 84% viewable impressions versus 72% for conventional downloads (Lumen Attention Study cited as source), and video delivered within standard display CPMs rather than dedicated video inventory pricing.
- 02Three activation models, genuinely different engagement depths: Media (fully managed campaign with guaranteed KPI delivery, SeenThis takes ownership of the video campaign end to end), Marketplace (a curated DealID built to the client's audience/KPI/inventory spec, activated through the client's own DSP, e.g. The Trade Desk or Amazon, with frictionless billing via that DSP or SSP), and Streaming Technology (the adaptive-streaming tech and creative services licensed directly into an existing DSP setup and trading partnerships, no workflow change required).
- 03Format range spanning the funnel: high-impact vertical video for awareness, Hover and Scroller formats for consideration/engagement, and Shoppable video for action/conversion, each positioned against a named comparison set (social, out-stream, OLV/SVOD/CTV benchmarks).
Case studies
Guinness (via a Lumen Attention Study)
42% brand association with football (the campaign's target category), a 34% uplift, described as more than doubling the nearest competitor's result. Separately cited: 84% viewable impressions with SeenThis versus 72% for conventional downloads.
Third-party measured
Lumen Attention Study, cited directly as the source, not SeenThis's own self-reported measurement
Mitsubishi and PHD
25% lower CPC, 3-15% higher CTR, scaling premium video at display CPMs.
Vendor-reported, not independently verified
Named advertiser not legible, social-campaign case study comparing directly against Meta
8% lower CPM versus Meta, 74% lower CPV (cost per 3-second view) versus Meta, video completion rate of 43% versus a stated 6% for the Meta comparison.
Vendor-reported, not independently verified
vendor's own comparative framing against a named competitor
Practitioner reviews
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Practitioner notes
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