Section 02 — MarTech Library
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Category
Trading Desk & Media Activation
Trading Desk & Media Activation
Trading Desk & Media Activation
Engagement type
Managed partner
Managed partner
Managed partner
Pricing model
Not disclosed
Not disclosed
Not disclosed
Market coverage
Global agency network with a dedicated APAC/SEA practice. Case work reviewed includes Philippines (F&B), Thailand (Foot Locker), and travel-sector campaigns.
Per Wikipedia (2019 figure): promoted articles found on 108,121 websites; per a 2020 figure, an average of 10 billion recommendations delivered daily for 20,000+ advertisers. At IPO (2021), Outbrain partnered with publishers and marketers in more than 55 countries via 18 global offices. Outbrain's own current homepage states a presence in 8 offices speaking 17 languages, a notable reduction in office count from the 2021 IPO-era figure, consistent with post-merger consolidation into Teads' existing footprint rather than necessarily a shrinking business.
Vendor-stated (perion.com, 2026): 40+ markets, 630+ people, 11 offices. DOOH specifically: vendor-stated over 1.7 million DOOH screens globally. No further country-by-country breakdown was published on the pages reviewed.
Product architecture
Case studies
Japanese multinational F&B company, Philippines
Omnichannel Display + Video + Audio campaign, Oct 2025–Mar 2026
Vendor-reported, not independently verified
Foot Locker, Thailand
+18% offline sales within 2 months, 62% saving on cost-per-footfall versus benchmark.
Vendor-reported, not independently verified
Raisin (European fintech, savings/deposit marketplace)
Optimized lower-funnel conversions by 150% using Outbrain's bid automation.
Vendor-reported, not independently verified
TORRAS (consumer tech accessories brand)
Reached high-value users at 230% ROI.
Vendor-reported, not independently verified
Statewide lottery (via Vengo point-of-purchase DOOH network), Long Island NY-founded operator, 2012
A 12-week in-store DOOH campaign across official lottery retailers (including 7-Eleven and grocery chains) delivered over 25 million impressions statewide
Vendor-reported, not independently verified
, third-party Brand Lift study cited but not independently named
C4 Energy (Nutrabolt-owned energy drink brand), YouTube via Outmax
Skippable View Rate of +80%, described as 80% above industry benchmark
Vendor-reported, not independently verified
Partner ecosystem
24 named partners
None listed
None listed
Practitioner reviews
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No reviews yet — be the first to file one
No reviews yet — be the first to file one