Technology profile · Managed partner

Adzymic logoAdzymic DCO

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Pricing model
Not disclosed
Category
Creative & Content Technology
Engagement type
Managed partner
HQ
Singapore

Full Detail is adding: Capability detail (2) · Partner ecosystem (1) · Case study evidence notes (1)

What it is

Dynamic creative optimization platform for personalised, data-driven banner creative at scale. Source material for this profile is limited — engagement model, HQ, and full product architecture are not yet confirmed and are left blank rather than guessed.

Financial standing

Financial standing: not yet verified

This vendor doesn't yet have independently checked financial or ownership information on this profile. That's a gap in our research, not a sign of stability either way, treat it as a prompt to check directly before relying on this vendor long-term.

Last checked 30 Aug 2026

Rating dimensions · Managed partner

Account management
Awaiting evidence
Campaign performance
Awaiting evidence
Contract flexibility
Awaiting evidence
Scale across markets
Awaiting evidence
Support responsiveness
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Reporting quality
Awaiting evidence

These are the dimensions this vendor will be scored on. Nothing is scored until a verified practitioner submits one.

Distinctive asset

Founded 2017 by Travis Teo and Kenniess Wong. Platform conceptualised and built in Singapore. Product suite spans Dynamic Creative Optimisation, a Creative Management Platform, an agentic suite (AgenX, offered with a self-serve free trial), and a curated Premium Exchange. Industry award recognition includes what appear to be 2025 and 2024 technology/digital awards and an IAB-affiliated marketing excellence award — specific categories not independently confirmed.

Market coverage

Headquartered in Singapore (Adzymic Pte Ltd), with a registered entity in Hong Kong (Adzymic Hong Kong Limited), offices in Malaysia, Indonesia, Vietnam and Australia, and partner coverage in Thailand, Japan and Latin America. Powers campaigns for 80+ brands regionally across Automotive, Finance, eCommerce and B2B.

Case studies

AXA (insurance)

5.24x higher CTR versus standard banners in the same category on The Trade Desk. Creative production time reduced from up to 8 weeks to 2 weeks.

Built on The Trade Desk's Data Marketplace and Koa AI, combined with AXA's first-party data, to generate audience segments for sophisticated investors and mass-affluent family decision-makers. An interactive template with 50 message variants scaled to 1,200 total banner executions, with a live API integration reflecting real-time currency exchange rates per user directly on the creative.

Vendor-reported, not independently verified

Capability detail

Dynamic Creative Optimization

Data-driven personalisation of banner creative at scale

Templates built with interchangeable content blocks (message, imagery, offer) that populate per-user or per-segment at serve time, rather than producing fixed creative per audience manually.

So what

The AXA case demonstrates this concretely: 50 base message variants scaled to 1,200 total banner executions from one build, which is the actual mechanism behind the vendor's claimed reduction in creative production time (8 weeks down to 2).

Live data-feed integration

Real-time external data reflected directly on the creative

API-based integration pulling live external data (demonstrated with real-time currency exchange rates) into the ad unit itself, personalised per viewer.

So what

This is a genuinely different capability from static A/B creative variants — it means the creative itself updates live, worth confirming directly what other live data feeds (pricing, inventory, weather, etc.) are supported beyond the one demonstrated case.

Partner ecosystem

  • The Trade Desk (Data Marketplace and Koa AI integration — explicitly named)

Practitioner reviews

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Practitioner notes

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