Practitioner guide · AK000321
DV360 guide 13: DV360 Supply Guide
Give the DV360 Agent practical, evidence-led decision logic for supply-path optimisation, inventory quality, exchange and SSP evaluation, authorised-seller controls, publisher governance, and supply testing.
Open full pageLast updated 02/11/2026
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Linked to
- mentionsCPM
- mentionsCTR
- mentionsCPA
- mentionsBudget Pacing
- mentionsBid Request
- mentionsAuction
- mentionsSSP
- mentionsPMP
- mentionsCurated Marketplace
- mentionsSupply Path Optimisation
- mentionsClick
- mentionsConversion
- mentionsReach
- mentionsFrequency
- mentionsAd Inventory
- mentionsPublisher
- mentionsReseller
- mentionsAds.txt
- mentionsSellers.json
- mentionsSupply Path
- mentionsAttribution
- mentionsBrand Suitability
- mentionsMade-for-Advertising
- mentionsAttention Metric
- mentionsViewability
- mentionsInvalid Traffic
- mentionsDisplay & Video 360