Section 02 — MarTech Library

Side by side, with the evidence attached

A comparison view, not a full profile. Open a vendor for the complete record.

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Pixalate

Pixalate

Pixalate

Channel Factory

Channel Factory

Channel Factory

DoubleVerify

DoubleVerify

DoubleVerify

Category

Verification, Quality & Brand Safety

Verification, Quality & Brand Safety

Verification, Quality & Brand Safety

Engagement type

Managed partner

Managed partner

Self-serve

Pricing model

Not disclosed

Not disclosed

Not disclosed

Market coverage

Named global offices: McLean, Virginia (US HQ); London, UK; Dublin, Ireland (EU); and Singapore, per its own site footer, giving it coverage across North America, EMEA and APAC. Its own site states analysis across "4 Global Regions."

APAC coverage: Singapore, Indonesia, Malaysia, Philippines, Thailand, Vietnam, Japan, Hong Kong, Taiwan.

Per its own SEC-filed materials, DoubleVerify opened international offices in EMEA (Germany, France), APAC (Singapore, Australia) and Brazil in 2018, expanding further into Japan and India in 2020. A third-party company profile (Agile Brand Guide) cites 31 offices in 25 countries and over 2,000 customers as of 2026, though this was not independently verified against a primary DoubleVerify source.

Product architecture

5 components

  • Analytics
  • Blocking
+3 more →

4 components

  • ViewIQ
  • Platform-specific application
+2 more →

5 components

  • DV Media AdVantage Platform (Advertisers)
  • DV Neura
+3 more →

Case studies

Yahoo

Quoted describing Pixalate's CTV and mobile app ratings as helping "drive further visibility into the programmatic ad supply chain" as CTV spend grows.

Vendor-reported, not independently verified

, testimonial

XUMO

Quoted describing Pixalate's Publisher Trust Index as important for expanding CTV/mobile app footprint into premium apps beyond a handful of household names.

Vendor-reported, not independently verified

, testimonial

+3 more →

Industry-wide (Media Misalignment Report 2025 APAC)

Brands see an average of 28% of media impressions running against misaligned content

Vendor-reported, not independently verified

Channel Factory APAC internal data / Media Misalignment Report 2025 APAC

Third-party validated targeting accuracy

PwC found Channel Factory provides 23% more accurate targeting.

Third-party validated

PwC

+1 more →

Major automotive brand (anonymized)

Increased viewability on Facebook in-stream video by 2.6x and video completion rate by 3.8x.

Vendor-reported, not independently verified

APAC hospitality client (anonymized)

Authentic Brand Safety targeting reduced ad blocks by over 70%.

Vendor-reported, not independently verified

+4 more →

Partner ecosystem

14 named partners

4 named partners

3 named partners

Practitioner reviews

No reviews yet — be the first to file one

No reviews yet — be the first to file one

No reviews yet — be the first to file one

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